Niagara
General Information about #00988D
The hexadecimal color code #00988D, also known as Niagara, represents a shade of teal that is composed of 0% red, 59.6% green, and 55.3% blue. This color is often associated with calmness, clarity, and growth, making it a popular choice in various design applications. The Niagara color falls within the cyan-green color spectrum and has a relatively moderate brightness, allowing it to be versatile for both light and dark backgrounds. In terms of color theory, #00988D provides a balanced and harmonious feel, lending itself well to designs aiming to evoke a sense of tranquility and environmental consciousness. Its hex code is easily recognizable and consistently rendered across different platforms and devices.
The hex color #00988D (Niagara) offers good accessibility in web design due to its moderate luminance. When used as a background color, pairing it with white text ensures sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards. Conversely, using darker shades of gray or black text may also provide adequate contrast. It's crucial to test color combinations with accessibility tools to ensure they meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text. Niagara's vibrancy allows it to be used effectively for interactive elements such as buttons and links, making them easily distinguishable. Consider users with visual impairments by providing alternative cues like underlines or icons alongside color changes on hover or focus states to enhance usability.
Shades
Digital Color Formats
Alternative colors
- #20b2aa
A slightly lighter shade of teal that provides a similar aesthetic with potentially improved readability in certain contexts.
- #008080
A darker shade offering higher contrast, suitable for backgrounds where readability is paramount.
- #66b2b2
A muted alternative that works well in minimalist designs while maintaining a connection to the original color's aquatic feel.
Applications
Wellness Website Design
Niagara, with its calming and refreshing teal tone, is excellently suited for websites focused on wellness, nature, or eco-friendly products. The color evokes feelings of serenity and balance, making it ideal for spas, yoga studios, or environmental organizations. Its moderate brightness makes it versatile for use in backgrounds, headers, or as an accent color in call-to-action buttons. Moreover, it can be integrated with other natural tones like greens and browns to create a cohesive and visually appealing design, improving user engagement and creating a positive brand association.
Interior Design Accent
In interior design, #00988D can bring a touch of nature indoors. It is a suitable choice for accent walls in living rooms or bedrooms, creating a relaxing and inviting atmosphere. When paired with neutral colors like white, gray, or light wood tones, it brings a pop of color without overwhelming the space. This color also works well in bathrooms, mimicking the color of water and creating a spa-like ambiance. Accessorizing with plants and natural textures can further enhance the connection to nature and create a harmonious living space.
Fashion Accent Color
In fashion, Niagara #00988D adds a refreshing and sophisticated pop of color to any wardrobe. As an accent color in accessories like scarves, handbags, or jewelry, it complements neutral outfits, adding a touch of elegance and style. It also works beautifully as a main color for summer dresses or blouses, exuding confidence and sophistication. Paired with earthy tones like beige or brown, it creates a balanced and natural look, while combined with vibrant colors like coral or yellow, it makes a bold and fashion-forward statement.