Deep Cerulean
General Information
Deep Cerulean, represented by the hex code #0079B4, is a shade of blue that evokes feelings of calmness, trust, and stability. It is commonly associated with professionalism, reliability, and sophistication. In color psychology, blues are often linked to intelligence, efficiency, and thoughtfulness, making them popular choices for corporate branding and professional environments. Deep Cerulean is a versatile color that can be used in a variety of applications, from web design to fashion, and its calming effect can contribute to a positive user experience or a soothing atmosphere. Because it is a darker hue, it creates a nice sense of depth and dimension, making it excellent for bringing a polished and elegant finish to any project.
The hex color #0079B4, also known as Deep Cerulean, generally provides good accessibility when used appropriately. Its relatively dark hue offers sufficient contrast against light backgrounds, making it suitable for text and interactive elements. However, it's crucial to avoid pairing it with similarly dark colors as this would reduce contrast and make content difficult to read, especially for users with visual impairments. Adhering to WCAG (Web Content Accessibility Guidelines) contrast ratio requirements is essential. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Using tools to check color contrast can help ensure that your design is accessible to a wider audience, including those with color blindness or low vision. Remember that providing alternative text descriptions for images and ensuring keyboard navigability further enhances accessibility.
Shades
Digital Color Formats
Alternative colors
- #3498db
A slightly lighter shade of blue that maintains a similar aesthetic but provides a softer feel.
- #2980b9
A more vibrant and energetic blue, suitable for designs that need to stand out.
- #006699
A shade darker than Deep Cerulean, this is a very similar color and can be used when only a slight change is desired.
Applications
Web Development
In web development, Deep Cerulean is ideal for creating a sense of trust and professionalism. It can be used for primary buttons, navigation bars, and section headers to guide users through the site. Because it is visually appealing without being overwhelming, it ensures a smooth and engaging user experience. Consider using it for data visualization to improve the understanding of complex concepts, and it can be applied to highlight important information without diverting the focus from other page elements.
Fashion
This color can make a bold statement in fashion. Use it as the primary color for a dress or suit to project confidence and style. It works well with neutral colors like gray, white, or black, and accent colors such as gold or silver. Accessorize with complementary colors like orange or coral to add a splash of contrast and personality to your ensemble. It brings a sophisticated, confident look.
Interior Design
In interior design, Deep Cerulean can be used to create a calming and sophisticated environment. Consider painting a feature wall in a living room or bedroom to bring depth and character to the space. Pair it with light-colored furniture and natural materials like wood and linen to create a balanced and inviting ambiance. It pairs well with metallic accents such as copper or brass.