Lochmara
General Information about #0077D6 (Lochmara)
The hex color #0077D6, often referred to as Lochmara, is a vibrant and cool-toned blue. It belongs to the cyan-blue hue family, representing a color commonly associated with trust, stability, and professionalism. In the RGB color model, #0077D6 consists of 0% red, 46.7% green, and 83.9% blue. Its presence in digital applications is widespread, ranging from website interfaces to graphic design projects. The color's unique spectral properties reflect its capacity to convey a sense of modernity and reliability. Its application in various fields necessitates an understanding of its visual impact and psychological effects on viewers. In CMYK, it translates to approximately 100% cyan, 0% magenta, 0% yellow, and 16.1% black.
The hex color #0077D6, also known as Lochmara, presents a moderate level of accessibility considerations. Its relatively low luminance value necessitates careful attention to contrast ratios, especially when used for text or interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against its background. To ensure optimal accessibility, pair #0077D6 with lighter hues such as whites, creams, or light yellows. Avoid using it with darker colors, as this will result in insufficient contrast, making it difficult for users with visual impairments to read or interact with the content. Thoroughly test color combinations with accessibility evaluation tools to verify compliance with accessibility standards and guarantee a positive user experience for all individuals, including those with disabilities.
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Applications
Web Design
In web design, #0077D6 is excellent for creating a professional and trustworthy feel. It can be utilized in navigation bars, call-to-action buttons, and as a primary color for websites related to technology, finance, or education. This color is also suitable for highlighting important information or creating visual interest. However, always ensure adequate contrast with text and other elements to maintain accessibility and readability for all users, particularly those with visual impairments. Its clean and modern appearance makes it a versatile choice for various web applications.
Interior Design
In interior design, #0077D6 can be used as an accent color to bring a touch of sophistication and modernity to a space. Consider using it in decorative elements such as throw pillows, artwork, or accent walls. This color pairs well with neutral tones like gray, white, and beige, creating a balanced and harmonious environment. It is particularly effective in spaces where a sense of calm and clarity is desired, such as offices, studies, or bedrooms. However, avoid overusing it, as it can be overpowering in large quantities.
Fashion
In fashion, #0077D6 is ideal for creating a statement piece or adding a pop of color to an outfit. This color is particularly suitable for accessories such as scarves, handbags, or jewelry. It works well with both casual and formal attire, bringing a touch of sophistication and modernity. Consider pairing it with neutral colors or complementary hues to create a balanced and visually appealing look. It can also be used in athletic wear or swimwear to convey a sense of energy and confidence.