Azure Radiance

General Information about Azure Radiance

The hexadecimal color code #0073FF, also known as Azure Radiance, is a vibrant and intense shade of blue. It is composed of 0% red, 45.1% green, and 100% blue. In the RGB color model, it has values of 0 red, 115 green, and 255 blue. This color falls under the broader category of blue hues, known for their association with calmness, trust, and stability. Azure Radiance, however, stands out with its high saturation and luminosity, giving it a radiant and energetic quality. Its hexadecimal representation makes it easy to use in digital design and web development, ensuring consistent color rendering across different platforms and devices. This color is often used to convey a sense of modernity, innovation, and vibrancy.

The hex color #0073FF, also known as Azure Radiance, presents some accessibility considerations for web development. When used as a background color, it's crucial to ensure sufficient contrast with the text color. A light text color like white (#FFFFFF) would generally provide good contrast, while darker colors might not meet accessibility standards. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Therefore, tools to measure contrast ratios should be used to ensure compliance. Furthermore, avoid relying solely on color to convey information, as colorblind users may not perceive the intended message. Use alternative cues like text labels or icons to enhance usability for all users.

Shades

Digital Color Formats

Alternative colors

Applications

• User Interface Design

  In user interface design, Azure Radiance can be used as a primary color for buttons and interactive elements to draw the user's attention. Its brightness communicates interactivity and encourages engagement. It is important to check color constrast when using this color for text. Use it sparingly as an accent color to highlight key features and maintain a balanced visual hierarchy. Ensure sufficient contrast with text and background elements to meet accessibility standards and provide a seamless user experience.

• Branding and Marketing

  In branding and marketing, Azure Radiance can be used to create a sense of trustworthiness, reliability, and innovation. This color is suitable for tech companies, financial institutions, and organizations that want to project a modern and forward-thinking image. Incorporate it into logos, website designs, and marketing materials to reinforce brand recognition and create a consistent visual identity across all channels. Pair it with complementary colors and typography to create a cohesive and impactful brand message.

• Fashion and Interior Design

  This vibrant blue works wonderfully in fashion to create bold statement pieces. Consider using it for dresses, jackets, or accessories to add a pop of color. Due to its intensity, pairing with neutrals like white, black or grey is recommended. In interior design, apply Azure Radiance as an accent wall, decorative pillow or modern art piece to add a vibrant and modern feel to a space.

Complementary color

Buttons