Science Blue
General Information about Science Blue
The color #0065CA, also known as Science Blue, is a vibrant and cool shade of blue that evokes feelings of intelligence, trust, and stability. It is located in the blue region of the color spectrum and is often associated with technology, science, and corporate professionalism. This particular shade of blue is created by combining a complete absence of red, a moderate amount of green, and a significant amount of blue in the RGB color model. Its hexadecimal value, #0065CA, is a standard way to represent this color in digital formats. Science Blue is frequently used in web design, branding, and marketing materials to convey a sense of reliability, innovation, and forward-thinking.
The hex color #0065CA, also known as Science Blue, presents some accessibility considerations for web developers. Its contrast ratio with white text is approximately 3.3:1, which falls short of the WCAG AA standard of 4.5:1 for normal text. This means that using white text on a #0065CA background may be difficult for users with moderate visual impairments to read comfortably. To improve accessibility, developers can either darken the blue shade or use a lighter text color, such as a very light gray or off-white. Additionally, providing alternative text descriptions for images and ensuring that interactive elements have sufficient visual cues can further enhance the usability of websites employing this color. It is crucial to test color combinations with accessibility evaluation tools to ensure compliance with accessibility guidelines and provide an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
- #004a99
A slightly darker shade of blue that offers better contrast with white text, improving readability.
- #3399ff
A lighter shade of blue that can be used as a background color with darker text for a softer visual appeal.
- #808080
A neutral gray that complements Science Blue and can be used for text or background elements to provide visual balance.
Applications
Web Design
In web design, Science Blue can be effectively utilized for headings, button backgrounds, and accent colors to draw attention to key elements. Its vibrant yet professional appearance makes it suitable for corporate websites, educational platforms, and technology-focused applications. When used sparingly and combined with neutral backgrounds, it can create a modern and engaging user interface, enhancing the overall visual appeal and user experience. Ensuring sufficient contrast with text is crucial for accessibility.
Branding
In branding, Science Blue can convey a sense of trustworthiness, innovation, and intelligence. It is often used in logos and marketing materials for companies in the technology, science, and financial sectors. Its association with knowledge and progress makes it a popular choice for organizations that want to project a forward-thinking and reliable image. Combining it with complementary colors can create visually appealing and memorable brand identities.
Interior Design
In interior design, Science Blue can be used to create a calming and sophisticated atmosphere. It can be applied as an accent wall color, furniture upholstery, or decorative accessories. Its cool tone pairs well with neutral colors such as white, gray, and beige, as well as natural materials like wood and stone. It is often used in bedrooms, offices, and living rooms to promote relaxation and focus, creating a harmonious and inviting space.