Endeavour
General Information
The color #0054B4, also known as Endeavour, is a dark shade of blue. It belongs to the blue color family. In the RGB color model, it is composed of 0% red, 32.94% green, and 70.59% blue. In the CMYK color model, it is composed of 100% cyan, 53% magenta, 0% yellow, and 29% black. This color is often associated with qualities like trust, stability, and professionalism. Due to its calming nature, it is frequently used in corporate branding and website designs. Endeavour is a popular color choice across various design disciplines and stands as a versatile and appealing hue in modern color palettes. The color is named after Captain James Cook's ship, HMS Endeavour.
The hex color #0054B4, also known as Endeavour, presents specific accessibility considerations for web developers. When used as a background color, it requires careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Lighter shades of yellow, white, or light gray would generally work well as foreground colors. Using contrast checking tools is essential to verify compliance. When using this color for links or interactive elements, ensure that there is a clear visual distinction beyond just color to aid users with color vision deficiencies. Providing alternative cues like underlines or icons can significantly improve usability. Also consider providing high contrast themes to ensure accessibility for all users. Proper semantic HTML usage is important to work well with assistive technologies, even with a strongly contrasting color combination. This involves using appropriate tags such as `<button>`, `<a>`, and proper ARIA attributes when necessary.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#0054B4) can serve as a primary brand color, particularly for organizations aiming to convey trustworthiness and stability. It's well-suited for headers, navigation bars, and call-to-action buttons. When designing a website it is important to consider the user experience and ensure that the colors are accessible and the website is readable. A blue color can make your user feel safe and secure on your website. Additionally, it works effectively for highlighting key information or creating visual hierarchy. This hue is great to implement as a theme color. The color works well with white or light gray text.
Fashion
In fashion, Endeavour can be used as an accent color in clothing or accessories, providing a sophisticated and professional look. It pairs well with neutral colors like gray, white, or beige. Also, it can be used in formal or informal clothing. The color can also be used for work or free time activites. Endeavour can also be used in the fashion industry on clothes or accessories to give the impression of class and style. You can use this color as a base layer, or use it in your outfit as an eye catcher.
Interior Design
In interior design, #0054B4 can be used to create a calming and serene atmosphere, particularly in bedrooms or living rooms. Consider using it as an accent wall color or for decorative elements like pillows and throws. Endeavour can also be used in combination with white or light gray furniture to add a fresh and modern element to your room. You can use multiple variations of blue within a room to add a subtle element of depth.