Kaitoke Green
General Information about Kaitoke Green
The hex color #004B20, also known as Kaitoke Green, is a dark shade of green that evokes feelings of nature, tranquility, and earthiness. It is composed of 0% red, 29.4% green, and 12.5% blue. In the RGB color model, it has values of R:0, G:75, B:32. In the CMYK color model, its values are C:100, M:0, Y:57, K:71. This color is often associated with growth, renewal, and environmental awareness. Its low saturation gives it a muted and sophisticated appearance, making it suitable for designs that require a subtle and understated touch. The name 'Kaitoke Green' suggests a connection to nature, possibly referring to the Kaitoke Regional Park in New Zealand, known for its lush greenery.
The color #004B20, also known as Kaitoke Green, presents some accessibility challenges. Its low luminance value of 7 means that text rendered in this color requires careful consideration of contrast ratios. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against its background to ensure readability for users with visual impairments. When using #004B20 for text, it's crucial to pair it with a very light background color to meet these contrast requirements. Conversely, if #004B20 is used as a background, light-colored text is necessary. For graphical elements and user interface components, a contrast ratio of 3:1 against adjacent colors is advisable. Tools like contrast checkers can help verify compliance with accessibility standards and identify suitable color combinations to improve usability for all users, including those with low vision or color blindness. Using this color carefully and testing its accessibility is key.
Shades
Digital Color Formats
Alternative colors
- #228b22
A slightly lighter green that offers better contrast against dark backgrounds while maintaining a natural, earthy feel.
- #8fbc8f
A muted, greyish-green that provides a more subtle and sophisticated look, suitable for backgrounds and less critical text elements.
- #00ff00
For high contrast: Use a very bright and standard green to ensure readability, particularly in warning signs or call-to-action buttons.
Applications
Web Design
In web design, Kaitoke Green can be used sparingly to highlight important elements, create a sense of nature or tranquility, or complement other earthy tones. It's particularly effective for websites related to environmental conservation, organic products, or outdoor activities. As a background color, it should be used with caution due to its low luminance, ensuring sufficient contrast with text and other foreground elements. It could also be applied to section dividers, subtle borders, or as an accent color in illustrations and icons. Consider the overall color palette and brand identity to ensure it harmonizes with other colors and elements of the design.
Interior Design
In interior design, #004B20 can bring a touch of the outdoors inside, making it suitable for accent walls, furniture, or decorative elements in living rooms, bedrooms, or studies. It pairs well with natural materials like wood, stone, and linen, creating a calming and organic atmosphere. Because it is a dark color, balance it with lighter neutrals to keep the space from feeling too heavy or enclosed. It can be particularly effective in spaces where you want to evoke a sense of tranquility and connection with nature, such as meditation rooms or reading nooks.
Fashion
In fashion, Kaitoke Green can be incorporated into outfits as a sophisticated and subtle color choice. It works well for items like jackets, pants, or accessories, and it can be paired with neutral colors like beige, gray, or white for a balanced look. It could also be used in patterns or prints to add depth and visual interest. Consider the undertones of other colors in the outfit to ensure they complement the green hue. Additionally, this green hue can serve as a great option for creating uniforms for environmental organizations.