Burnham
General Information about #003424
The hex color #003424, often referred to as Burnham, is a dark shade of green with the following RGB values: R: 0, G: 52, B: 36. In the CMYK color model, its composition is approximately: C: 100%, M: 0%, Y: 31%, K: 79%. This color evokes feelings of nature, calmness, and sophistication. It is often associated with environmental awareness and is used in branding to convey trustworthiness and reliability. Burnham is a versatile color that can be used in both digital and print media, although its darkness requires careful consideration of contrast with other elements in the design.
The hex color #003424, also known as Burnham, presents some accessibility challenges, primarily due to its low luminance. Its contrast ratio against a white background is significantly below the WCAG recommended levels for normal text (4.5:1) and large text (3:1). This means that using Burnham for text on a white background could make it difficult for users with visual impairments to read. To improve accessibility, consider using Burnham sparingly for decorative elements or pairing it with lighter colors that provide sufficient contrast. Alternatively, use a darker background color to create a higher contrast ratio. Careful consideration of font sizes and weights can also mitigate some of the readability issues.
Shades
Digital Color Formats
Alternative colors
- #004f35
A slightly lighter shade of green that provides better contrast against white backgrounds while maintaining a similar aesthetic.
- #001f14
A darker shade of green that can be used as a background color to provide better contrast for lighter text.
- #2e4036
A desaturated green that offers a more muted and subtle appearance, suitable for backgrounds and accents.
Applications
Web Design
In web design, #003424 can be utilized for background elements or subtle accents to convey a sense of nature, sustainability, or tranquility. It's well-suited for websites promoting eco-friendly products, gardening services, or nature conservation. It would be suitable for data visualization where a range of greens is needed to show density.
Interior Design
In interior design, #003424 can be incorporated as an accent color in spaces aiming for a calming and natural ambiance. It could be used for wall paint, upholstery, or decorative accessories. It pairs well with natural wood tones and earthy textures, creating a harmonious and relaxing environment. It is very suitable for home offices and bedrooms.
Fashion
Within the fashion industry, #003424 presents a sophisticated and grounded option for clothing and accessories. It can be incorporated into garments as a primary color for a subtle and understated look or as an accent color to add depth and visual interest. The dark green hue of Burnham lends itself well to creating a sense of earthy elegance.