Burnham
General Information
The hex color #003423, also referred to as Burnham, is a dark shade of green. It is composed of 0% red, 20.4% green, and 13.7% blue. In the RGB color model, it is represented as (0, 52, 35). The color is often associated with nature, tranquility, and stability. Burnham is not a very common color in mainstream design due to its low brightness and potential accessibility issues. However, it can be used effectively in specific contexts where a subdued, natural aesthetic is desired. Its earthy tone makes it suitable for branding, web design, and interior design projects that aim to create a calming or grounding effect.
The hex color #003423, also known as Burnham, presents significant accessibility challenges, particularly regarding color contrast. When used as a foreground color against a white background, or vice versa, it fails to meet the WCAG (Web Content Accessibility Guidelines) AA standards for normal text. This means that users with low vision or color blindness may struggle to read text or distinguish elements using this color. To improve accessibility, consider using lighter shades of green or pairing it with a very light color. Always test your color combinations with accessibility checkers to ensure compliance and provide a better user experience. Proper contrast is crucial for readability and usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, #003423 can be used sparingly as an accent color to evoke a sense of nature or tranquility. It works well in headers, small icons, or as a background for specific sections. However, it's crucial to ensure sufficient contrast with text and other elements to maintain accessibility. Employing it for interactive elements like buttons is not recommended due to its low visibility. Instead, consider brighter or lighter greens for those elements to improve user interaction.
Interior Design Accent
In interior design, Burnham (#003423) can be incorporated into spaces to introduce a calming, natural element. It's suitable for accent walls in studies or bedrooms, or as a color for decorative items such as cushions or throws. Pair it with neutral colors like beige or gray to prevent the space from feeling too dark. Consider using plants to complement the green tones and enhance the natural ambiance of the room.
Graphic Design Logo
In graphic design, #003423 can be used as part of a broader earthy palette. The color works well in logos and branding materials for companies that want to communicate a strong connection with nature. Its dark tone makes it better suited to larger blocks of color, especially when white text is used.