Blue Whale
General Information about #003344
The hex color #003344, also known as Blue Whale, is a dark, saturated cyan-blue color. It is composed of 0% red, 20% green, and 26.7% blue. In the RGB color model, this translates to R:0, G:51, B:68. Its CMYK values are C:1, M:0.25, Y:0, K:0.73, indicating a high proportion of cyan and black. This color is often associated with feelings of calmness, stability, and professionalism. In color psychology, blues are often linked to trust, loyalty, and intelligence. Blue Whale, in particular, possesses a depth and richness that can evoke a sense of sophistication and elegance, making it a popular choice in various design applications where a sense of reliability and composure is desired. It is commonly used in corporate branding and websites due to its ability to convey trustworthiness and competence.
The color #003344, also known as Blue Whale, presents some accessibility challenges, especially when used as text on a white or light-colored background. Its low luminance results in a contrast ratio that falls below the WCAG recommended levels for normal text (4.5:1) and large text (3:1). To ensure readability and inclusivity, consider using #003344 for larger text elements or graphics where legibility is less critical. When used for text, pair it with a very light background (like white or a pale yellow) or, even better, use it on a very dark background (like black or a very dark gray) to achieve sufficient contrast. Furthermore, avoid using #003344 to convey critical information without additional visual cues or text alternatives for users with visual impairments.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Website Design
In web design, #003344 can be effectively used for creating a calm and professional atmosphere. It's suitable for header backgrounds, navigation bars, or subtle accents. Due to its dark nature, it should be paired with lighter text to ensure readability. Consider using it in combination with complementary colors like light oranges or yellows to create visually appealing contrasts. This hue is particularly appropriate for websites related to technology, finance, or corporate services where a sense of trust and stability is desired. Its sophisticated and understated nature makes it a great choice for creating a visually engaging and accessible user experience.
Interior Design - Accent Color
#003344 can be incorporated into interior design to create a tranquil and sophisticated space. It works well as an accent wall color in bedrooms or living rooms, especially when paired with neutral tones like gray or beige. Consider using it for upholstery or decorative accessories to add depth and richness to a room. It can also be used in bathrooms to create a spa-like atmosphere. To avoid making the space feel too dark, ensure there is ample natural light or complement it with lighter, warmer colors like creams or golds. Using metallic accents like silver or brass can further enhance its elegance.
Fashion - Base Color for Outfits
In fashion, #003344 can serve as a versatile base color for creating stylish and elegant outfits. It's suitable for dresses, skirts, or pants, and can be paired with a variety of colors and accessories. Consider combining it with lighter shades like white or pastel colors for a fresh and airy look, or with bolder colors like red or yellow for a more striking contrast. It can also be used for accessories like scarves, bags, or shoes to add a touch of sophistication to an outfit. Its deep, muted tone makes it a flattering choice for a wide range of skin tones and body types, and can be worn in both casual and formal settings.