Blue Whale

#003044

General Information about #003044

The hexadecimal color #003044, also known as Blue Whale, is a deep, dark shade of blue with a hint of green. It belongs to the family of blue colors and is often associated with feelings of calmness, stability, and sophistication. In the RGB color model, it is composed of 0% red, 18.8% green, and 26.7% blue. The color is frequently utilized in various design contexts, including web design, graphic design, and interior decor, where a subdued yet elegant aesthetic is desired. Its hex code makes it easy to specify in digital applications, ensuring consistent color representation across different platforms and devices. In addition, the color is suitable for branding for finance companies.

The color #003044, often referred to as Blue Whale, presents some accessibility challenges due to its dark nature. When used as a background, it requires very light text (ideally white or a very pale shade of yellow or green) to ensure sufficient contrast. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). This color likely necessitates careful selection of text colors to meet these standards. For individuals with low vision, poor color contrast can make it difficult to read text, while those with color blindness may struggle to distinguish between shades if contrast is insufficient. Therefore, thorough testing with accessibility tools and users with visual impairments is crucial when incorporating this color into designs.

Shades

Digital Color Formats

RGB
0 48 68
RGB0 48 68
Red
Green
Blue
HSL
197.65 100% 13.33%
197.6510013.33HSL
Hue
Saturation
Lightness
HWB
197.65 0% 73.33%
197.65073.33HWB
Hue
Whiteness
Blackness
hex#003044
rgb0 48 68
hsl197.65 100% 13.33%
cmyk100% 29.41% 0% 73.33%
hwb197.65 0% 73.33%
xyz-d650.02 0.03 0.06
oklch0.2906 0.0597 232.53
oklab0.2906 -0.04 -0.05
CMYK
100% 29.41% 0% 73.33%
10029.41073.33CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.03 0.06
0.020.030.06XYZ
X
Y
Z
OKLCH
0.2906 0.0597 232.53
0.29060.0597232.53LCH
Lightness
Chroma
Hue
OKLAB
0.2906 -0.04 -0.05
0.2906-0.04-0.05LAB
Lightness
Green–Red
Blue–Yellow

Alternative colors

Applications

Complementary color

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