Blue Whale
General Information about #002B46
The color #002B46, also known as Blue Whale, is a deep, muted shade of blue that evokes feelings of calmness, sophistication, and stability. It is often associated with trust, intelligence, and efficiency, making it a popular choice in corporate branding and professional settings. This color is formed by the absence of red, a low presence of green, and a moderate amount of blue in the RGB color model. Its hex code #002B46 breaks down into 0 red, 43 green, and 70 blue. This composition gives it a subtle richness, setting it apart from more vibrant blues. Blue Whale conveys a sense of reliability and professionalism. The color can be used in many creative ways.
The hex color #002B46, also known as Blue Whale, presents some accessibility challenges, especially when used for text. Its low luminance value of 4.7 makes it difficult to achieve sufficient contrast against lighter backgrounds, potentially violating WCAG guidelines for text legibility. To ensure accessibility, it is recommended to pair this color with very light shades like white or pale yellow. Using contrast checking tools is essential to verify compliance. In situations where #002B46 serves as a background, avoid placing light-colored text on top of it. Implementing color combinations that meet at least the AA level of WCAG compliance is critical for users with visual impairments, ensuring they can effectively perceive and interact with the content. Also avoid using this color as the only visual cue for important information, add an icon or text label to further improve accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #002B46 can be utilized for creating a sophisticated and calming website aesthetic. It is well suited for header backgrounds, navigation bars, or subtle accents to provide a professional feel. When applied thoughtfully alongside contrasting elements, it can enhance user experience and visual hierarchy. Its dark hue works well to highlight textual content. The dark shade also make it a very appealing color to use for a dark mode website design. The use of this color also adds to a trustwothy brand identity.
Interior Design
In interior design, #002B46 can be applied to create a serene and elegant atmosphere. It could be used as an accent wall color in a living room or bedroom, imparting a sense of tranquility and depth. When complemented with light-colored furniture and accessories, it brings a touch of sophistication to the space. In a corporate setting, this color is well suited for a waiting room, creating a professional yet relaxing vibe for the guests.
Fashion
In fashion, #002B46 can be utilized for designing elegant and refined clothing items. It serves as an excellent option for evening wear or professional attire, providing a sense of sophistication and timelessness. When combined with metallic accessories or contrasting fabrics, it elevates the overall look, making it suitable for formal events or high-end fashion statements. It is often used in suits to create an trustworthy appearance. It can also be combined with light or brightly colored accesories.