International Klein Blue
General Information about International Klein Blue
International Klein Blue, represented by the hex code #002AB0, is a deep and vibrant shade of blue renowned for its intensity and unique character. Developed by the artist Yves Klein, this color was specifically formulated to capture the purest expression of blue, intended to evoke feelings of boundlessness and immersion. Its distinctive quality stems from its ultramarine pigment and a special matte synthetic resin binder, which maintains the color's brilliance. This particular shade of blue has found applications across various fields, including art, fashion, and design, where its striking appearance can create a powerful visual impact and leave a lasting impression. It is considered a bold and sophisticated color choice.
The contrast ratio of #002AB0 with white text is approximately 8.5:1, which exceeds the WCAG AA and AAA standards for normal text. This means it provides excellent readability. However, when using #002AB0 as a background color, it's crucial to select a foreground color that ensures sufficient contrast. White and light shades of yellow or green are excellent choices for text, buttons, or other interactive elements. Black or dark shades may not provide enough contrast and should be avoided. Ensure that interactive elements also have sufficient visual cues, such as borders or background changes on hover, to meet accessibility guidelines for users with visual impairments. Testing the color combination with accessibility tools is highly recommended to confirm compliance with WCAG standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #002AB0 can be used for primary buttons, headings, or as a background accent color to draw attention to specific sections of a webpage. Its boldness makes it suitable for modern, minimalist designs aiming for a strong visual impact. It should be balanced with neutral colors to avoid overwhelming the user. Consider using it sparingly to highlight calls-to-action or important information.
Fashion
In fashion, this intense blue can be used to create eye-catching statement pieces, such as dresses, jackets, or accessories. It can also be incorporated as an accent color in patterns or prints. Its boldness pairs well with neutral tones like white, black, or grey, allowing the blue to stand out while maintaining a sophisticated overall look. Consider using it for athletic wear to give a sense of confidence and performance.
Branding
This color can be incorporated into branding elements, such as logos, website themes, and marketing materials, to create a sense of trust, stability, and innovation. It can be particularly effective for technology companies, financial institutions, or educational organizations looking to convey a sense of authority and reliability. Use in moderation to evoke these emotions without overwhelming the audience.