Midnight Moss
General Information about Midnight Moss
The hex color code #001B01 represents a very dark shade of green, often referred to as 'Midnight Moss'. In the RGB color model, it is composed of 0% red, 10.6% green, and 0.4% blue. This translates to a color that is heavily biased towards green, resulting in its characteristic mossy appearance. The color is relatively uncommon, which can be due to its dark nature and limitations with accessibility and contrast. In the HSV (or HSB) color model, #001B01 has a hue of 123 degrees, a saturation of 96.2% and a brightness of 10.6%. In the CMYK color model, #001B01 consists of 100% cyan, 0% magenta, 96.2% yellow and 89.4% black. It is most suitable for digital designs.
The color #001B01, also known as Midnight Moss, presents significant accessibility challenges. Its very dark hue results in extremely low contrast against typical light backgrounds like white or light gray. This low contrast can make text or graphical elements using this color difficult to read, especially for individuals with visual impairments or color blindness. Web Content Accessibility Guidelines (WCAG) emphasize a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Midnight Moss would likely fail these contrast tests against most light backgrounds. To improve accessibility, consider pairing Midnight Moss with much lighter colors, ensuring a sufficient contrast ratio. Alternatively, using a lighter tint or shade of green might provide a more accessible option while retaining a similar aesthetic.
Shades
Digital Color Formats
Alternative colors
- #0a2b0a
A slightly lighter shade of green that offers improved contrast against white backgrounds while maintaining a similar earthy tone.
- #556b2f
A muted olive green that provides a softer and more accessible alternative for text and user interface elements.
- #3cb371
For use in highlights on elements using #001B01 for a subtle yet visually distinct effect.
Applications
Website Backgrounds
Midnight Moss can be used as a background color for websites focusing on nature, sustainability, or eco-friendly products. The deep green evokes a sense of tranquility and organic growth, creating a visually appealing experience for users. It can also be used to create an aesthetic that expresses growth, prosperity and healing. Combining this color with minimalistic design and clean typography can further enhance the website's overall appeal. For example, one could use the color as a background with a white or light grey text.
Interior Design Accent
In interior design, Midnight Moss can be used as an accent color in rooms designed to promote relaxation and calmness. Think bedrooms or meditation spaces. It can be incorporated through wall paint, furniture upholstery, or decorative accessories. Pairing it with natural materials like wood and stone can create a harmonious and balanced environment. Also, the color could be used in spas or treatment facilities to emphasize the nature-focused aspect.
Fashion Apparel
This color can serve as an elegant and grounding base for fashion designers creating collections that invoke nature, the military or outdoor adventure. As a primary fabric color, Midnight Moss can be paired with other earth tones such as browns, tans, and golds for a cohesive look. It can be seen in apparel for jackets, trousers, skirts and even dresses. Metallic accessories in brass can complement it.