Blue
General Information about #0018E6
The hex color #0018e6 represents a shade of blue. In the RGB color model, it consists of 0 red, 24 green, and 230 blue. This translates to a very low red and green presence, dominated by blue, resulting in a deep, vibrant blue hue. The color is often associated with qualities such as trust, stability, and intelligence. It is frequently used in corporate branding and web design to convey a sense of professionalism and reliability. In color psychology, blue is also linked to calmness and serenity, making it a popular choice for creating a sense of peace and tranquility. It is a cool color that belongs to the blue color family.
The hex color #0018e6, a deep blue, presents accessibility challenges due to its low luminance. When used as text, it requires a very light background to meet WCAG standards for contrast ratio, specifically Level AA and Level AAA. A contrast ratio of at least 4.5:1 is needed for normal text and 3:1 for large text to ensure readability for users with moderate visual impairments. For Level AAA, these ratios increase to 7:1 and 4.5:1, respectively. When used for user interface components, a contrast ratio of 3:1 against adjacent colors is necessary. Using this blue for important interactive elements or informative text without sufficient contrast can exclude users with low vision or color blindness. Careful consideration and testing are crucial to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
- #3366ff
A lighter blue that provides better contrast against white backgrounds, improving readability and overall accessibility.
- #0033cc
A more saturated blue that can be used to draw attention to specific elements while maintaining a degree of contrast.
- #ADD8E6
A light shade of blue that works well as background or accent color.
Applications
Web Design
In web design, #0018e6 can serve as a primary color for branding elements requiring a sense of authority and trustworthiness. Its use in button design can draw user attention to important actions, but careful consideration of contrast ratios with surrounding elements is crucial. It can also be employed in data visualization to represent specific categories or trends, provided that the background and other data colors offer sufficient differentiation. It can be used as a background of a website, in combination with white and bright fonts.
Interior Design
In interior design, this deep blue can be used as an accent color to create a sense of depth and sophistication in a room. It can be applied to walls, furniture, or decorative accessories to add a touch of elegance and calm. The color can be used to convey trust and stability in a medical or financial environment.
Fashion
In the fashion industry, #0018e6 can be used to create striking and memorable designs, for example an elegant evening gown. Used as an accent color it can convey a touch of sophistication. It needs to be carefully combined with other colors to avoid an overwhelming visual effect.