Tangaroa
General Information about #001840
The hex color code #001840, also known as Tangaroa, is a dark shade of blue. In the RGB color model, it consists of 0% red, 9.41% green, and 25.1% blue. This color is often associated with feelings of depth, stability, and sophistication. It is frequently used in corporate branding and designs that aim to convey trust and reliability. The name "Tangaroa" is derived from the Māori god of the sea, reflecting the color's connection to water and vastness. In terms of color theory, #001840 can be classified as a cool color, often used to create a sense of calm and tranquility. Its hexadecimal nature makes it easily representable in digital environments.
The hex color #001840, also known as Tangaroa, presents accessibility challenges due to its very dark nature. When used as a foreground color for text, it necessitates a very light background color to ensure sufficient contrast for readability, especially for users with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using #001840 on a moderately dark background would likely fail these contrast tests, making the content inaccessible. Therefore, careful consideration and testing are essential when incorporating this color into user interfaces. Web developers should use tools to verify contrast ratios and provide alternative color schemes if necessary to accommodate users with diverse visual needs. To enhance accessibility, consider using a lighter shade or pairing it with a much brighter color for interactive elements.
Shades
Digital Color Formats
Alternative colors
- #002850
A slightly lighter shade of blue that maintains a sense of depth while improving readability against various background colors.
- #002030
A deep, muted blue that offers a more subtle and accessible alternative for backgrounds or text elements.
- #333333
A dark, neutral gray, useful as an accessible alternative for text, UI elements, or backgrounds, as it pairs well with brighter colors to create sufficient contrast.
Applications
Corporate Website Design
In web design, #001840 can be employed as a background color for website headers or footers to create a sense of sophistication and professionalism. It can also be used sparingly for highlighting specific sections or call-to-action buttons, provided sufficient contrast with the text color is maintained. Its dark and serious nature makes it suitable for websites related to finance, law, or technology where a sense of authority is desired. However, it should be used cautiously and balanced with lighter elements to avoid overwhelming the user and ensure readability.
Interior Design Accent
In interior design, #001840 can be used as an accent color in a room to create a calming and sophisticated atmosphere. For example, it could be used for a feature wall in a living room or bedroom, paired with lighter, neutral colors for the furniture and accessories. It can also be used for upholstery or curtains to add a touch of elegance to the space. However, it's important to use it sparingly and balance it with lighter colors to prevent the room from feeling too dark and enclosed.
Fashion Design
In fashion, #001840 can be used as a primary color for elegant evening wear or formal attire. Its deep, saturated tone adds a touch of sophistication and can be paired with metallic accessories like silver or gold for added glamour. It can also be used as an accent color for handbags, shoes, or scarves to add a touch of depth and elegance to an outfit. When used in casual wear, it can create a more understated and sophisticated look, especially when paired with lighter, neutral colors.