Ultramarine

General Information about Ultramarine

Ultramarine, represented by the hexadecimal color code #001099, is a deep blue hue that evokes feelings of calmness, sophistication, and depth. Historically, Ultramarine was derived from the precious stone lapis lazuli, making it one of the most expensive and highly valued pigments. Its name literally means 'beyond the sea,' reflecting its origin as a pigment imported into Europe from Asia. In color psychology, deep blues like Ultramarine are often associated with trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. It is often used in corporate branding to project a sense of stability and reliability. However, in excess, it can also convey a sense of coldness or detachment, so it's important to use it judiciously.

The color #001099, also known as Ultramarine, presents several accessibility considerations for web developers. Due to its very dark hue, it is crucial to ensure sufficient contrast when used as either a background or text color. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text against its background. When using #001099 for text, light colors such as white (#FFFFFF) or pale yellow (#FFFFE0) are preferable for backgrounds to meet these contrast requirements. Conversely, if #001099 is used as a background, text colors should be light to ensure readability. Tools like contrast checkers can help verify adherence to accessibility standards. Also, avoid using color as the sole means of conveying information, as users with visual impairments may not be able to differentiate it. Provide alternative cues, such as text labels or icons, to enhance accessibility.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, Ultramarine can be used to create a sophisticated and calming atmosphere. It's suitable for backgrounds in sections where you want to emphasize trust and reliability, such as contact forms or legal disclaimers. Avoid using it for large blocks of text as it can strain the eyes. Instead, incorporate it sparingly in headings, borders, or as an accent color to draw attention to specific elements. When pairing it with other colors, consider using complementary or analogous colors to maintain visual harmony and ensure sufficient contrast.

• Fashion

  In the fashion industry, Ultramarine is often used in evening wear and formal attire to convey elegance and depth. It works well with metallic accents like gold or silver. When designing apparel, consider using Ultramarine for statement pieces such as dresses, suits, or outerwear. To create a balanced ensemble, pair it with neutral colors like gray, beige, or white. For a bolder look, combine it with contrasting colors like yellow or orange, but ensure that the overall effect remains harmonious. The fabric choice also matters, as Ultramarine tends to look richer on materials like velvet or silk.

• Interior Design

  For interior design, Ultramarine can serve as a dramatic and luxurious accent color. It works exceptionally well in rooms with ample natural light, where its depth can be fully appreciated. Consider using it for accent walls, upholstery, or decorative elements such as cushions and curtains. Pair it with lighter colors like cream or pale gray to create a balanced and inviting space. To add warmth, incorporate natural materials like wood or woven textures. Avoid using Ultramarine excessively in smaller rooms, as it can make the space feel cramped. Strategically placed mirrors can help to reflect light and mitigate this effect.

Complementary color

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