Ultramarine
General Information about Ultramarine (#000798)
The color #000798, also known as Ultramarine, is a deep and intense shade of blue. It is located in the blue region of the color spectrum and is characterized by its high saturation and low brightness. Historically, ultramarine was derived from the mineral lapis lazuli, making it a highly prized and expensive pigment, often reserved for the most important figures in paintings, such as the Virgin Mary. Today, synthetic ultramarine is readily available, making it an accessible and widely used color. This color evokes feelings of calmness, trust, and authority, making it a popular choice for branding and design. In color psychology, deep blues are often associated with stability, confidence, and intelligence.
The color #000798, a deep ultramarine, presents several accessibility considerations for web developers. Due to its low lightness value, it offers very little contrast when paired with standard text colors like black or even dark grays. This can make content difficult to read, especially for users with visual impairments or color blindness. To ensure accessibility, it's crucial to use a light text color such as white or a very light gray (#FFFFFF or close) when using #000798 as a background. Employing tools that measure contrast ratios based on WCAG guidelines is highly recommended to verify compliance. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is generally advised. Additionally, avoid using this color as the sole means of conveying information, and always provide alternative cues such as text labels or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #000798 can serve as a striking background color for headers or call-to-action buttons, provided that the text is light-colored to ensure readability. Its depth makes it suitable for creating a sense of trust and authority, making it a popular choice for financial or corporate websites. Furthermore, it can be effectively used in data visualizations to represent important data points or categories, drawing the user's attention to crucial information. Consider combining it with complementary or analogous colors to create a visually appealing and balanced user interface.
Interior Design
In interior design, #000798 can be used as an accent color to add depth and sophistication to a room. It can be incorporated through painted walls, furniture upholstery, or decorative accessories such as cushions and vases. When paired with neutral colors like white or beige, it creates a sense of calm and elegance. It's also a good choice for creating a focal point in a room, such as a feature wall or a statement piece of furniture. Remember to balance the boldness of the color with softer elements to prevent the space from feeling overwhelming.
Fashion
In fashion, #000798 can be used to create elegant and sophisticated looks, often used in evening wear or formal attire. As an accent color, it can be added through scarves, jewelry, or handbags. Because of its boldness, it is often used by fashion brands to create visually stunning advertising campaigns. When used sparingly, the color can also be added to casual wear like jeans or t-shirts, either to create a modern or retro look, often used in combination with contrasting colors like yellow or orange.