Black Russian
General Information about #000321
The hex color code #000321, also known as "Black Russian," is a very dark shade of blue-black. It is composed of 0% red, 1.18% green, and 12.94% blue. In the RGB color model, it is represented as (0, 3, 33). This color's extremely low values across all RGB channels result in its deep and muted appearance. The Black Russian color derives its name from the alcoholic cocktail, suggesting a rich and somewhat mysterious tone. Due to its near-black characteristics, #000321 is often used to convey sophistication, elegance, or depth. However, its darkness also presents challenges, especially concerning readability and accessibility in digital applications. The color is rarely found in nature in its purest form, making it suitable for artistic endeavors.
The hex color #000321 presents significant accessibility challenges, primarily due to its extremely low luminance. The very dark hue results in poor contrast against typical light-colored backgrounds, making it difficult for individuals with visual impairments to discern text or graphical elements. Adherence to WCAG guidelines is critical when using this color. A contrast ratio of at least 4.5:1 for standard text and 3:1 for large text against the background is recommended. Using this color as the primary text or interactive element color on a light background would fail accessibility standards. Careful consideration is required; if #000321 is essential, ensure sufficient contrast by pairing it with a very light color, preferably white or near-white. However, even with such pairing, testing with accessibility tools is advisable.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade that provides better contrast while maintaining a similar dark and mysterious feel.
A dark gray that offers improved readability against light backgrounds compared to pure black or very dark blues.
Instead of using such a dark color, a gradient from #000321 to a lighter color might be a softer alternative for elements and backgrounds
Applications
Luxury Brand Website Accent
In web design, #000321, reminiscent of a Black Russian cocktail, can serve as an accent color for a luxury brand website, particularly in the entertainment or alcohol industry. Its deep, mysterious tone conveys sophistication and exclusivity. Imagine a website for a high-end bar or a brand of vodka using this color sparingly in headers, footers, or as a subtle background overlay on images. To maintain readability and accessibility, it is essential to pair it with light contrasting elements, such as white or light gold text and interactive elements.
Accent Wall in Home Theater or Study
For interior design, #000321, although a very dark shade, can be used in small amounts to create a dramatic accent wall in a home theater or a sophisticated study. The color's depth can add a sense of luxury and intimacy. However, it is important to balance the darkness by using lighter complementary colors, such as off-white, cream, or light gray, to prevent the space from feeling too oppressive. Consider metallic accents, like gold or silver, to enhance the luxurious feel and reflect light.
Evening wear and accesoires
In the fashion industry, #000321 can be used as a primary color for evening wear or accessories. A velvet dress in this shade would exude elegance and mystery. Alternatively, it could be used as an accent color in handbags, shoes, or scarves to add a touch of sophistication to an outfit. Because the color is so dark it needs to be contrasted by shiny accessories